Anew Shower

Cleaner water.
Healthier skin.
Stronger hair.

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Filters Chlorine, Metals & PFAS

Cleaner water starts here - in every drop.

Vitamin C & Collagen infusion

See and feel the glow in just weeks.

Refills every 90 days with subscription

Stay consistent. No guesswork, no hassle.

Filters Chlorine, Metals & PFAS

Cleaner water starts here - in every drop.

Vitamin C & Collagen infusion

See and feel the glow in just weeks.

Refills every 90 days with subscription

Stay consistent. No guesswork, no hassle.

Satisfaction guarantee

Filtered water

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Trusted by thousands. Designed for you.

Enjoy worry-free shopping with guarantees that protect your purchase.

Try risk-free for 30 days

Excellent reviews on Trustpilot

European company

Free shipping

Real Results. Visible Change.

SKIN

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After

HAIR

Before

After

SCALP

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After

COLOUR

Before

After

The filter that revives your glow

Swipe to see what the filter captures in just 3 months

Prevents dry skin & hair damage

Reduces chemicals that damages your hair & skin

Effortless replacement

Quick and easy to swap out in seconds

Prevents dry skin & hair damage

Reduces chemicals that damages your hair & skin

Effortless replacement

Quick and easy to swap out in seconds

Removes all impurities

Captures chlorine, heavy metals, and dirt for cleaner water

High-quality filtration

Works continuously for up to 3 months, ensuring fresh water

Removes all impurities

Captures chlorine, heavy metals, and dirt for cleaner water

High-quality filtration

Works continuously for up to 3 months, ensuring fresh water

Anew Shower vs Other Brands

We prioritize clean, purified water for healthier skin and hair—something most showerheads simply don’t offer.

Softer, Hydrated Skin

Stronger, Shinier Hair

Pure, Clean Water

Spend Less on Beauty Products

Upgrade Your Shower

Other Brands

Removes 90% of Chlorine & Heavy Metals

Vitamin C & Collagen Infusion

Prevents Dry Skin & Irritation

Boosts Water Pressure (2x More)

Reduces Frizz & Hair Damage

Save Up To 25% More Water

Upgrade Your Shower

Our customers tell it better than we do!

Excellent

4.7

/ 5

My hair has never been softer and shinier

I invest a lot in my hair, and hard water was ruining it. After using AURA for 2 months, my hair is shinier, stronger, and holds moisture better. I no longer need to waste money on expensive hair products that have no effect on my hair. I invest a lot in my hair, and hard water was ruining it. After using AURA for 2 months, my... I invest a lot in my hair, and hard water was ruining it. After using AURA for 2 months, my hair is shinier, stronger, and holds moisture better. I no longer need to waste money on expensive hair products that have no effect on my hair.

Caroline

No more dry, itchy skin

I used to step out of the shower with red, irritated skin, but not anymore! This showerhead removes all the nasty stuff in my water, and my skin feels so much smoother. I used to step out of the shower with red, irritated skin, but not anymore! This showerhead removes all the nasty stuff... I used to step out of the shower with red, irritated skin, but not anymore! This showerhead removes all the nasty stuff in my water, and my skin feels so much smoother.

Karoline

Didn’t believe it until I tried it

I thought my water was fine until I saw the filter turn brown after a few weeks. No wonder my skin was always so dry! The price is great, and installation took literally two minutes. I thought my water was fine until I saw the filter turn brown after a few weeks. No wonder my skin was... I thought my water was fine until I saw the filter turn brown after a few weeks. No wonder my skin was always so dry! The price is great, and installation took literally two minutes.

Julie

Best shower investment I’ve made

I live in a hard water area, and this really makes a difference. No more soap scum on my skin or itchy scalp. I wish I had this years ago. I live in a hard water area, and this really makes a difference. No more soap scum on my skin or itchy scalp. I wish... I live in a hard water area, and this really makes a difference. No more soap scum on my skin or itchy scalp. I wish I had this years ago.

Asta

A must-have for colored hair

I spend a fortune on keeping my blonde hair fresh, but chlorine was ruining it. This showerhead keeps my color from fading, and my hair feels soft, not brittle. If you color your hair—buy this. I spend a fortune on keeping my blonde hair fresh, but chlorine was ruining it. This showerhead keeps my color from fading, and... I spend a fortune on keeping my blonde hair fresh, but chlorine was ruining it. This showerhead keeps my color from fading, and my hair feels soft, not brittle. If you color your hair—buy this.

Cathrine

From skeptic to believer

Didn’t think I needed this, but my wife got it. Our shower glass doesn’t get as much limescale, and after 1 month, my scalp feels way better after work. I actually notice the difference now. Didn’t think I needed this, but my wife got it. Our shower glass doesn’t get as much limescale, and after 1 month,... Didn’t think I needed this, but my wife got it. Our shower glass doesn’t get as much limescale, and after 1 month, my scalp feels way better after work. I actually notice the difference now.

Mikala

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Frequently Asked Questions
How long does delivery take? +

We offer fast and reliable shipping across the EU.

  • Delivery time: 1-4 business days
  • Processing time: Orders are shipped within 24 hours on business days
  • Tracking: A tracking link will be sent to your email as soon as your order is dispatched

If you have any questions about your delivery, feel free to contact us.

How do I return my order? +

Returning your order is simple.

  1. Find your original tracking link – This was sent to you via email when your order was shipped.
  2. Access the return label – The return label is available under your tracking link.
  3. Pack and ship your return – Securely pack your item and use the return label to send it back.

If you need any assistance, feel free to contact our support team.

How long does a filter last? +

Our ACF filter lasts 3 months, depending on water quality and usage.

  • Hard water areas: Replace it every 2 months for the best performance.
  • Softer water areas: It can last closer to 3 months before needing a change.

You'll notice the filter darkening over time—that's a sign it's working. For optimal skin and hair benefits, we recommend replacing it every 2-3 months.

Need a replacement? Find it in our shop.

What substances are reduced from the water? +

The AURA filtration system effectively reduces harmful substances commonly found in tap water, including:

  • Chlorine – A major cause of dry skin and brittle hair
  • Heavy metals (lead, copper, iron) – Known to weaken hair and irritate skin
  • Limescale – Contributes to buildup on hair and scalp
  • PFAS ("Forever Chemicals") – Linked to long-term health concerns
  • Pesticides – Can affect skin sensitivity and hydration

By filtering out these impurities, AURA helps protect your skin, hair, and overall well-being.

How is the water filtered? +

The AURA filtration system uses a multi-layer process to remove impurities and improve water quality:

  1. Activated Carbon Fiber (ACF) Filter – Absorbs chlorine, heavy metals, and impurities, preventing them from reaching your skin and hair.
  2. Vitamin C & Collagen Infusion – Neutralizes chlorine and helps nourish skin and hair.
  3. Aroma Ring (Optional) – Contains essential oils to enhance the shower experience while adding extra hydration.

This advanced filtration system ensures cleaner, softer water, reducing dryness, irritation, and damage to your hair and skin.

The Water Journal

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